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My story... from macro-economics to human truth
I spent the first half of my career convinced that value was created by systems, structures and strategy. I was wrong — and discovering why changed everything.
2000 – The power of numbers
I graduated in Economics in Brazil captivated by the structural analysis of industrial growth. I spent my early years as a Strategic Planning Manager and Economic Research Analyst, publishing works on industrial business cycles.
I understood the "what" and the "how" of the corporate engine — but something kept escaping the models. A variable that didn't show up in the data. I began calling it the "Who."
2012 – The Human Variable
Recognizing that numbers are merely the footprints of human effort, I moved into Business Strategy and Human Resources. As an HR Executive Manager I built systems that empowered people — from HR Business Intelligence dashboards to compensation strategies redesigned from scratch.
But even then, something persisted: success that looked exceptional on paper often masked a quiet exhaustion within the teams. The systems were working. The people inside them were not.
2017 – The leap that changed everything
I didn't leave Brazil for a career opportunity. I left for love. I married a French man and exchanged my country, my family, my executive career and everything I had built — for a life I chose entirely with my heart.
Four years later, we divorced.
I was in a country that was not mine, with a heart that was broken, and a career I had to rebuild from scratch. I could have gone back. Instead, I stayed — and asked myself, perhaps for the first time without distraction, who I really was beneath all the roles I had been playing.
That question became my life's work.
2019 – The final laboratory
In France I completed an MBA in Innovation and People and spent the following years as an HRBP and Learning & Development Manager inside complex European and EMEA organizations.
These roles confirmed what I had been sensing for two decades: sustainable excellence is not a result of more processes. It is a result of the fundamental state of being of the people who lead them.
2025 – Where it all arrives
Today I work at the intersection of neuroscience, strategy and intuition — as a Certified Intuition Coach and Corporate Consultant. Not because I chose it as a career move, but because my own journey made it inevitable.
I know what it costs to suppress what you know in order to perform what others expect. I know the exact moment when thinking stops being enough.
And I know that the answers you are looking for are not in another framework, another promotion, or another plan.
They are already inside you. I ask the questions that lead you back to them.
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